Marketing

Students in Alabama Join Class Action Lawsuit Against E-Cigarette Makers

A class action lawsuit filed last week claims the country’s largest producers of e-cigarettes concealed health risks and marketed to children. Lawyers for two Alabama college students filed the suit against Juul Labs Inc., Altria Group and Phillip Morris last week. University of Alabama student Elizabeth Ann Swearingen and Auburn student John Thomas Via Peavy both became addicted to Juul …


You Could Be Entitled to $300 if You Received This Spam Call. Here’s How to Check

The most effective way to fight telemarketers? Sue them and force a settlement—one worth up to $12.5 million. A Chicago judge approved a settlement last month that forces Carnival, Norwegian, Royal Caribbean, and a marketing company that worked with them to pay up for spamming people with pre-recorded telemarketing calls that promoted the cruise lines.


Have You Been Promised a Free Cruise Over a Robocall? You Could Be Entitled to $900

Thanks to a class-action lawsuit, people who received telemarkerting calls promising a free cruise between 2009 and 2014 could be entitled to $900. The class-action lawsuit alleged that a company called Resort Marketing Group violated the Telephone Consumer Protection Act when they made robocalls, allegedly offering free Caribbean cruises. Resort Marketing Group has denied any wrongdoing, but …


Unhappy About Happy Meals: Quebec Lawyer Files Request for Class Action Against McDonald’s

A Montreal lawyer has filed a request for a class action lawsuit against McDonald’s, claiming the popular restaurant chain’s marketing strategy illegally targets children. Joey Zukran claims that the fast-food giant is violating Quebec’s consumer protection laws with ads that directly target children under the age of 13. Zukran argued that McDonald’s is breaking the provincial rules with its …


Magic Leap Ensnared in Lawsuit That Accuses Company of Sexism and Misleading Marketing

Magic Leap, the mysterious augmented reality company with no actual product, continues to self-destruct. A new lawsuit filed today in Southern Florida District Court accuses the company of creating a hostile workplace for women and of using misleading marketing materials to depict the product’s capabilities. In the lawsuit, former vice president of marketing Tannen Campbell claims she was hired …


Class Action Says Texting ‘Y’ Not Enough, AMC Needed to Get Written Consent Before Texting Customers

Cinema chain AMC has been hit with a class lawsuit claiming the theater company wrongly added people to marketing lists to send them text messages promoting upcoming movies and encouraging other purchases. On Feb. 1, plaintiff Caleb Baldwin, identified in the document only as a Cook County resident, filed suit in Chicago federal court, alleging Leawood, Kan.-based AMC violated the federal …


California Mother Sues Maker of Hatchimals in Class Action Lawsuit

Hatchimals are sued for not hatching: California mother launches class action lawsuit after daughter’s Christmas was ruined A woman has filed a class action lawsuit against the maker of Hatchimals Daughter’s toy failed to hatch and lawsuit is alleging bait-and-switch marketing After a suspected ‘mass fault,’ many of the toys never hatched Toy was must-have gift of holiday season, with millions …


Sandy Hook School Gun Lawsuit Continues –

The plaintiffs and the defendants in the ongoing Sandy Hook Elementary School gun lawsuit continue to pursue their respective, but divergent, legal goals in the state Superior Court case. The plaintiffs want to obtain detailed information from the defendants about the marketing of the semiautomatic rifle that a gunman used to kill 20 first graders and six educators at the school in …



Court Dismisses Lawsuit Over Tourism Marketing District Fee

The Superior Court of California has issued a tentative ruling dismissing a lawsuit filed over a hotelier-approved assessment on hotel room bills, which funds operations of the San Diego Tourism Marketing District. Judge Joel Wohlfeil said the court found that San Diegans for Open Government, represented by local attorney Cory Briggs, does not have standing since it does not include parties …